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IIFL Home Finance Expands Footprint in Rajasthan

Ajmer | Published On 2025-06-03T08:56:00IST | Media Coverage | 1 min read
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 IIFL Home Finance Expands Footprint in Rajasthan

IIFL Home Finance Ltd., one of India’s leading housing finance companies, is expanding its footprint in Rajasthan with the launch of a new branch in Ajmer. This marks a strategic step towards deepening the company’s reach in tier-2 and tier-3 cities with accessible and affordable housing finance solutions.

The branch will be inaugurated in the presence of senior leadership from IIFL Home Finance, including Harendra Kumar Sharma (Zonal Sales Manager), Umesh Kumar Mundra (Zonal Credit Manager), Jayant Kayath (Regional Technical Manager), Sumit Bhatia (Regional Sales Manager), and Jugraj Singh (Cluster Business Head), underlining the importance of Ajmer in the company’s regional growth strategy.

Speaking at the launch, Mr. Harendra Kumar Sharma, Zonal Sales Manager, IIFL Home Finance said, "Ajmer is an emerging market with a strong demand for affordable housing. With the launch of our new branch, we aim to make home loans more accessible to first-time buyers and underserved communities within the region. Our tech-enabled, transparent, and customer-centric approach ensures faster and more reliable service for aspiring homeowners from the EWS and LIG segments."

As of March 2025, IIFL Home Finance operates 376 branches across India, serving over 3.08 lakh active customers. In Rajasthan, the company operates through 37 branches catering more than 21,000 customers. The branch will enhance regional accessibility and offer tailored support to local homebuyers.

IIFL Home Finance remains committed to empowering low-income families by providing simple, quick, and affordable home loan solutions. With minimal paperwork, doorstep service, and personalized support, the company continues to bridge the credit gap for customers in emerging cities like Ajmer.

The launch of the Ajmer branch reflects IIFL Home Finance’s broader vision of promoting inclusive growth and supporting the government’s ‘Housing for All’ initiative by offering financial solutions that align with the needs of underserved communities.

About IIFL Home Finance:

IIFL Home Finance Limited is a technology-driven, India’s leading retail-focused housing finance company dedicated to supporting first-time homebuyers from the Economically Weaker Sections (EWS) and LowIncome Groups (LIG) in India. As of March 2025, the company has served over 4.54 lakh customers since inception, including 2.97 lakh first-time home buyers, 1.59 lakh customers from the informal sector, and 2.64 lakh women homeowners, reflecting its strong commitment to financial inclusion and empowerment. Operating through a wide network of 376 branches across 18 states, IIFL Home Finance focuses on underserved and emerging geographies, including the suburbs of Tier 1 cities and Tier 2 to Tier 4 towns, with residential property serving as collateral.
The company offers a comprehensive product portfolio that includes:

  • Housing Loans: For purchase of ready-built homes, under-construction properties, self-construction, home improvement, and land purchase for residential construction
  • Secured Business Loans: For working capital needs, business expansion, or purchase of commercial property
  • Affordable Housing Project Loans: For reputed developers to support construction of affordable housingprojects

With a strong focus on digital transformation, the company leverages technology to deliver faster loan approvals, seamless customer experiences, and robust risk management. As of March 2025, IIFL Home Finance has achieved a solid financial foundation with an Assets Under Management (AUM) of ₹39,732 Cr. and a Profit After Tax (PAT) of ₹977 crore.

Through responsible lending practices and alignment with India’s ‘Housing for All’ mission, IIFL Home Finance continues to be a leading enabler of sustainable and inclusive growth in the affordable housing finance space.

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